Tacoart
OBJECTIVE
Tacoart had a unique business model and vision. Tacoart served tacos and appetizers with strong roots to the original Mexican cuisine promoting local fine artists while serving delicious food. Thus, Tacoart was a restaurant and art gallery. The scope of this project was to develop a brand for this restaurant.
APPROACH
By incorporating the Mexican folk art style, the Tacoart brand portrayed the businesses original Mexican cuisine roots. The Tacoart identity was very well received. Furthermore, the brandmark reproduced efficiently throughout all brand applications. Additionally, a cohesive Corporate Identity System was developed, an array of marketing materials, advertising, and Environmental Graphics.
PROJECT TYPE
Advertising
Branding
Identity
Collateral
EGD
INDUSTRY
Restaurant
Art Gallery
ACCOLADES
Graphis Design 2018
Honorable Mention • Logo