Teaching

Design, An Ongoing Dialogue
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Seven years into teaching higher education, I’ve discovered that the classroom and design studio deeply enrich one another. What began unexpectedly has become a calling, blending art direction, storytelling, and strategy. At Baylor University, I refine projects with one goal:...
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NSSC 20
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The National Student Show & Conference isn’t just another design event — it’s where emerging talent meets industry leaders, and where ideas transform into opportunities. This year, our students brought home awards, inspiration, and real-world insight from some of the...
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Writing a letter. Is it a lost skill or not?
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Learning to type on clunky typewriters in 1987, I discovered the parts of a letter through endless drills and no room for error. Decades later, I’m surprised how few students know this essential skill. Whether for interviews or resignations, mastering...
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group of Baylor students
NSSC 19
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At the National Student Show and Conference 19, Baylor University students showcased their creativity with six design pieces named finalists. The event offered invaluable insights from industry professionals, fueling the students' inspiration and motivation. The conference was a transformative experience,...
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Educator to Watch Series, GDUSA featured article.
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In a featured article by GDUSA, Genaro Solis Rivero is recognized for his contributions to design education. Highlighting his passion for teaching and his impact on students, the article celebrates his achievements and commitment to nurturing the next generation of...
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students with design accolades
Graphic Design USA, a full circle.
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In “Graphic Design USA, a full circle,” Genaro Solis Rivero reflects on his journey from submitting student work to GDUSA competitions to mentoring award-winning students at Baylor University. Celebrating GDUSA's 60th anniversary, he highlights the transformative impact of design competitions...
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Nothing Prepares You to Say Goodbye
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After five unforgettable years of teaching over 360 design students, this farewell captures the bittersweet weight of moving on. From reviving traditions to championing student success, the journey was filled with purpose, passion, and unexpected rewards. It’s a reflection on...
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landmarks
Showing Off is Self-Promotion
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Self-promotion isn't about boasting—it's about sparking curiosity and connection. Through inventive, tactile pieces like wine boxes and accordion-folded logo books, designers can showcase their creativity and expertise in memorable ways. These self-initiated projects serve as soft-sell tools, inviting engagement without...
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Graphis, the ride of a lifetime.
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Discover my thrilling journey and design experiences with Graphis, where creativity meets recognition. Dive into the details of “The Ride of a Lifetime”.
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stimulus
What is a concept?
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In Communication Design, a concept involves two key elements: a stimulus to engage the viewer and a reaction that drives behavioral change, ultimately influencing actions like buying or protesting.
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