{"id":23286,"date":"2024-07-20T13:00:27","date_gmt":"2024-07-20T13:00:27","guid":{"rendered":"https:\/\/www.genarodesign.com\/staging\/8591\/portfolio\/bluzun-2\/"},"modified":"2024-08-01T14:43:10","modified_gmt":"2024-08-01T14:43:10","slug":"logos","status":"publish","type":"portfolio","link":"https:\/\/www.genarodesign.com\/staging\/8591\/portfolio\/logos\/","title":{"rendered":"Logos"},"content":{"rendered":"
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Logos.<\/h3>The purpose of a logo is not to tell a story, but to identify the brand.<\/span>

Art Direction \u00a0 |\u00a0\u00a0 Identity Design
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Accolades<\/a>
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Successful Logos<\/div><\/div><\/div><\/div>
Simple, Relevant, and Memorable.<\/h5>

A logo is a graphic representation of an idea, entity, or object. It is also referred to as an identity, mark, or brandmark. A successful logo should always represent critical thinking; in other words, the mark should be conceptually strong.<\/p>\n

Thus, every graphic element on the mark must have an intentional purpose. To accomplish this, a perfect balance between an image, a letterform, a sign, or a symbol should exist\u2014known as\u00a0the 50\/50 rule.<\/a><\/p>\n<\/div><\/div><\/div><\/div><\/section>

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Like a good red wine, a trademark needs to mature, so evaluating it in concept form requires the judgement of an expert versed in assessing functionality.<\/h5>SAGI HAVIV \u2022 CHERMAYEFF, GEISMAR & HAVIV, PARTNER<\/span><\/div><\/div><\/div><\/div>
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<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"Logos.The purpose of a logo is not to tell a story, but to identify the brand.Art Direction \u00a0 |\u00a0\u00a0 Identity Design Accolades Successful LogosSimple, Relevant, and Memorable.A logo is a graphic representation of an idea, entity, or object. It is also referred to as an identity, mark, or brandmark. A successful logo should always represent critical thinking; in other words, the mark should be conceptually strong. Thus, every graphic element on the mark must have an intentional purpose. To accomplish this, a perfect balance between an image, a letterform, a sign, or a symbol should exist\u2014known as\u00a0the 50\/50 rule. 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