{"id":21749,"date":"2019-12-03T05:19:51","date_gmt":"2019-12-03T05:19:51","guid":{"rendered":"https:\/\/pofo.themezaa.com\/?page_id=21749"},"modified":"2024-08-04T20:46:47","modified_gmt":"2024-08-04T20:46:47","slug":"home-2","status":"publish","type":"page","link":"https:\/\/www.genarodesign.com\/staging\/8591\/","title":{"rendered":"Genaro Design"},"content":{"rendered":"
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With an unmatched dedication to creating and transforming brand experiences, I also have a calling to teach graphic design in higher education.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

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Genaro Solis Rivero.<\/span>

I am passionate about guiding businesses to create memorable experiences and preparing students for successful careers in graphic design.<\/h4>
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I am a graphic designer and educator based in Central Texas, dedicated to helping businesses create memorable experiences that foster recognition and trust. At Baylor University, I teach the ins and outs of graphic design, and I strongly believe in the power of storytelling, strong messaging, and thoughtful conceptual strategies.<\/p>\n

As part of the creative leadership at Legacy79, an award-winning branding agency, I excel in crafting meaningful visual solutions. My work, distinguished by my unique bicultural mindset, is a testament to my ability to listen and discern business needs.<\/p>\n

Clients describe my designs as sophisticated, powerful, and always getting noticed. My students see me as a challenging professor who loves seeing them rise to the occasion, always inspiring them to love and respect design. I care deeply about my students\u2019 career success and well-being, offering support beyond the classroom and college. For me, it\u2019s not just about academics, grades, or projects but about preparing my students for thriving careers; my door is always open.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section>

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My focus in teaching and professional practice is human-centered design (HCD), enterprise-scale design, and a robust approach to critical thinking and storytelling.<\/h5><\/div><\/div><\/div><\/div>
Design<\/span><\/div><\/div><\/div>

Over close to twenty-five years of professional practice, I\u2019ve been blessed to help start-ups, non-profit organizations, fortune 500, and friends with logos, posters, brochures, environmental graphics, illustrations, websites, collateral, and strategies to better engage with their customers.<\/p>\n<\/div><\/div><\/div><\/div>

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Teaching<\/span><\/div><\/div><\/div>

As an educator since 2018, I\u2019ve taught at Texas State University and now Baylor University. My focus is on human-centered design, strategic thinking, and conceptual solutions, fostering a deep understanding of visual communication and inspiring future designers.<\/p>\n<\/div><\/div><\/div><\/div>

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Methodology<\/span><\/div><\/div><\/div>

In graphic design, there are no magic tricks. Design does not happen by accident; it happens by design<\/em>, as Jeffrey \u201cJefe\u201d Davis, one of my mentors, defines good design. I aim to follow a design methodology, which works and has produced results that get noticed, and have been recognized by leading design publications.<\/p>\n<\/div><\/div><\/div><\/div>

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MY PEERS, MY STUDENTS, MY CLIENTS, AND MY MOM AGREE.<\/span>
I have a proven success track-record.<\/h5><\/div><\/div><\/div><\/div>
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Art Direction<\/span>

I have partnered with successful creatives as well as led several design teams to successful designs and branding efforts.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div>

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Identity Design<\/span>

This is where I thrive professionally and in the classroom; I love conceptual-smart identities. Keep them simple.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div>

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Editorial Design<\/span>

Growing up around my dad\u2019s commercial offset printer, I\u2019ve come to love designing brochures and annual reports. Print isn\u2019t dead.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div>

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Artificial Intelligence<\/span>

I have always loved to learn. AI is no different, I embrace it rather than become obsolete. It is all about amplifying human potential.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div>

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Conceptual Strategies<\/span>

Graphic design is all about communication and successful designs evoke action and it is only achieved if memorable. Concept is king.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div>

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Cooking<\/span>

I have a passion for cooking, grilling, good wine, and a must-have espresso. I enjoy cooking with good wine, sometimes I even put in in the food.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section>

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22<\/h5>Years Designing<\/span>
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6<\/h5>Years Teaching<\/span>
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1<\/h5><\/a>6K Race (Bearathon)<\/span>
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40<\/h5>Professional Design Awards<\/span>
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